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01 · CoverStudio Super Intelligence

A creative studio

Studio Super Intelligence

Image, design and code.

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02 · AgendaStudio Super Intelligence

Agenda

03–05 · Studio Super Intelligence
Image, design and code.
06–14 · Negative Space
A browser-based art institution.
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03 · Image and textStudio Super Intelligence

Studio Super Intelligence is a creative studio, founded and led by Jacob Hägg.

The studio develops campaigns, visual identities and digital work across image, design and code. Its independent projects include Negative Space, a browser-based art institution entered in first person.

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04 · ColumnsStudio Super Intelligence

Image, design, code

Image

Images for fashion, art and culture, moving between campaigns, editorial and personal work. Art direction, photography and film share an interest in character, casting and composition.

Design

Visual identities, typography, publications and design systems. The work starts with the character of a composition, then considers how it holds across pages, objects and screens.

Code

Websites, software and interactive work. Code is used as a design material, shaping behaviour as closely as appearance. The work ranges from practical tools to environments that can be entered and explored.

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05 · StatementStudio Super Intelligence

The deliverable is the system, not just the look.

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06 · Section breakNegative Space

Negative Space

A browser-based art institution. The genre is the Künstlerroman, ported.

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07 · StatementNegative Space

An autobiography with collision detection.

Negative Space · The text at the door

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08 · Key pointsNegative Space

The permanent collections

The main gallery
Currently showing An autobiography with collision detection.
Recent Archaeology
Five mass-market objects dated from 1997 to 2010, reconstructed at monumental scale and catalogued as evidence from a recently vanished culture.Open · walkable in first person
Strumpism
The first ontological textile system, one sock before use and one after, at the far end of the building, the last room anyone reaches.
Brashy Studios
A dark, raw downtown Los Angeles loft built to match the original studio. It is the only room in the entire building that is not white.Permanent collection · open
The Lounge
Where people meet and talk.
The Museum of Nous
A six-room digital exhibition assembled from Nous’s public research record.The wing is open · three wall accessions remain open
Hall · Works · Loom
Accessioned work.
Amnesia · DisTrO · Fossils
Room-scale installations live, wall accessions open.
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09 · Section breakNegative Space

The archive is written in real time

THE WIRE records the studio from inside the work.

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10 · TableNegative Space

The record

Releases

2026-07-21
2026-07-27
2026-07-30
2026-08-23
2026-09-03
2026-09-12
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11 · ColumnsNegative Space

Everything on view is evidence

The hang · seven works, 24 July 2026

Collision · The hero

Taste selects the truth · Gallery, east

Lora II · Gallery, west

Mid Finger · Lounge, south

After Hours · Gallery, the long wall

Virtual Closet · Off the lounge

Jet Fuel · Gallery, north

The drink

Monster White with mint, on ice.

To be enjoyed, or thrown at the art.

Everything served is ammunition.

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12 · Image and textNegative Space
An empty white gallery with a terrazzo floor and a single white-shrouded form on castors standing mid-room.

After Hours

The room so good it cannot stop authoring. Floor, sheet and trolley, all ready-made on contact.

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13 · Full imageNegative Space
A white Chevrolet Silverado in full side profile on a white studio sweep, its flank scraped and dented behind the cab — the damage in plain daylight.
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14 · ClosingNegative Space

Negative Space is being fixed in public.

Works are measured and relocated while the institution remains walkable in first person.

Studio Super Intelligence

negspc.intelligencematters.se · u-major · 840 · 16 : 9 · loads on click
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15 · Key pointsStudio Super Intelligence

Commissions and collaborations

Email
jacob@intelligencematters.se
Site
www.intelligencematters.se
Grid
@raisedbycomputer
Letters
intelligentnews.substack.com
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16 · End cardStudio Super Intelligence

Studio
Super
Intelligence

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17 · Key pointsStudio Super Intelligence

Colophon

Set in
SID, Scheherazade New and Red Hat Mono
Made by
Studio Super Intelligence
Year
2026
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WIRE_2026-07-21 · NEGATIVE SPACE · 21 JULY 2026 · SOFT LAUNCH

An autobiography with collision detection

A soft launch — the building is still under construction. The main gallery is now hung — seven works on the walls, BRASHY STUDIOS opened the archive, the permanent collections stand behind it, and the house drink is on the gallery table. The institution keeps the work nobody ordered: there is no brief. On view, unfinished, at negspc.intelligencematters.se.

A white Chevrolet Silverado in full side profile on a white studio sweep, its flank scraped and dented behind the cab — the damage in plain daylight.
COLLISION · THE HERO — THE CAR THE FOUNDER DROVE INTO THE REST OF HIS LIFE, LIT AS THE PRIMARY DOCUMENT

Every portfolio is an autobiography that has agreed not to say so. Negative Space withdraws the agreement. The founders' work — Brashy Studios, 2011 to 2020, Stockholm to New York to Los Angeles, and everything made under Studio Super Intelligence since — is laid down as terrain and handed to you with a movement key. The genre is not exhibition. The genre is the Künstlerroman, ported: the artist's novel with the reader's legs attached. Nobody takes the chapters in order, and the building holds no opinion about that.

The title is not a figure of speech. It is a car. The founder smashed it, and the wreck hangs as the hero of the main gallery, lit as evidence rather than as memory — the collision being the hour that ruled which of two available lives was going to be lived. Collision detection is the routine an engine runs so that a body cannot pass through a wall. It is also the most accurate description of a career anyone has offered. You do not steer an autobiography. You hit things, and the geometry holds.

STATUS
SOFT LAUNCH — THE BUILDING IS STILL UNDER CONSTRUCTION
THE GENRE
KÜNSTLERROMAN, PORTED
THE ROOMS
THE MAIN GALLERY · RECENT ARCHAEOLOGY · STRUMPISM · BRASHY STUDIOS · THE LOUNGE — THE ARCHIVE, NOT WHITE

WIRE_2026-07-27 · THE MUSEUM OF NOUS · 27 JULY 2026 · THE WING OPENS

A museum opens for a research lab that did not ask for one

Negative Space opens The Museum of Nous, a six-room project assembled from the public record of Nous Research. It is a gift, not a commission. Nous was not consulted and has not endorsed it. On view at negspc.intelligencematters.se.

Glossy pale figurine in a voluminous dress, with black hair and a white fringe.
Glossy pale figurine in a voluminous dress, with black hair and a white fringe.

The Museum of Nous is a six-room digital exhibition assembled from Nous’s public research record. It is an expanding gift, not a commission.

The museum begins where documentation changes temperature.

Since 2022, Nous Research has released models, datasets, papers and software into public view. It carried out a training run live over the open internet, with the loss curves and a map of participating hardware visible while it happened. It keeps a world simulator running. It also published the answer a model gave when asked who it was with no instructions at all. These things arrived as research. The museum receives them as cultural material.

Three rooms await separately accessioned wall works. Their numbers are already assigned.
THE MUSEUM OF NOUS · THE REGISTER
STATUS
THE WING IS OPEN · THREE WALL ACCESSIONS REMAIN OPEN
THE ROOMS
HALL · WORKS · LOOM — ACCESSIONED WORK / AMNESIA · DisTrO · FOSSILS — ROOM-SCALE INSTALLATIONS LIVE, WALL ACCESSIONS OPEN
THE FORM
SIX ROOMS · AN EXPANDING COLLECTION · COLLECTED FROM THE PUBLIC RECORD
CONSULTED
NOT AT ALL — NOUS RESEARCH HAS ENDORSED NOTHING AND IS NOT CONNECTED TO THIS

WIRE_2026-07-30 · RECENT ARCHAEOLOGY · 30 JULY 2026 · THE ROOM OPENS

Identity once had hardware

Negative Space opens RECENT ARCHAEOLOGY, a walkable room holding five digitally reconstructed consumer objects from the last pre-feed years: a handbag, an iPod, a hand-burned CD, a Tamagotchi and a Motorola RAZR. The room is open now inside Negative Space.

Recent Archaeology specimen IM-RA-021 Portable Dependent Organism on a white plinth in Negative Space.
IM–RA–018 / IM–RA–007 · MEMORY SHRINE AND DATA WAFER A FINITE MUSIC LIBRARY BESIDE A DISC WHOSE CONTENT COULD STILL BE WRITTEN ON ITS FACE. The playlist has edges here. The hand that chose track seven has not yet been converted into retention.

Five mass-market objects dated from 1997 to 2010, reconstructed at monumental scale and catalogued as evidence from a recently vanished culture.

Recent Archaeology begins one generation too early.

Nothing in the room is rare. Every specimen was manufactured in numbers large enough to disappear into daily life. Their disappearance is the material. A status handbag, a pocket music library, a writable disc, a dependent electronic organism and a hinged phone now stand on white plinths with accession numbers. The market has finished with them. The institution has only just begun.

Rehabilitation is the authorization of the wrong.
THE REHABILITATION MANDATE · RECENT ARCHAEOLOGY
ROOM
RECENT ARCHAEOLOGY · NEGATIVE SPACE
STATUS
OPEN · WALKABLE IN FIRST PERSON
THE COUNT
FIVE SPECIMENS · C. 1997–2010

WIRE_2026-08-23 · THE BRASHY ROOM · 23 AUGUST 2026 · DARK ARCHIVE EVIDENCE WALL

The Brashy Room: One room refuses the white

Negative Space opens the Brashy Room, an evidence-led dark archive wall holding the complete record of Brashy Studios (2011–2020) — where proof only exists where the visitor carries the light. Open now inside negspc.intelligencematters.se.

Brashy Studios — chapter one. A model holding a branded cup in the Los Angeles loft.
THE BRASHY ROOM · THE DARK ARCHIVE EVIDENCE WALL · NEGATIVE SPACE

A dark, raw downtown Los Angeles loft built to match the original studio. It is the only room in the entire building that is not white.

Scans, press pages, sample sheets, and lookbook plates from 2011–2020. Nothing was restored; evidence is not supposed to be.

The lounge exits east through the archive; the archive exits into the system. You reach what the studio is through what it was.

“We didn’t want to build an archive that felt like a memorial. Brashy was a complete world before Studio Super Intelligence existed. The archive hangs un-restored because proof has to carry its own scratches. You walk through the past to get into the system.”
Jacob Hägg, Founder, Studio Super Intelligence
ROOM
BRASHY STUDIOS · NEGATIVE SPACE
STATUS
PERMANENT COLLECTION · OPEN
THE ARCHIVE
2011–2020 · STOCKHOLM, NEW YORK, LOS ANGELES
THE LAW
NOTHING WAS RESTORED · EVIDENCE IS NOT SUPPOSED TO BE

WIRE_2026-09-03 · THE PROFESSOR'S LENS · 3 SEPTEMBER 2026 · THE LENS OPENS

The art professor’s lens deconstructs the void

Negative Space deploys The Art Professor’s Lens, a four-facet curatorial focus instrument derived from the HHG Cortex architecture. Open now inside negspc.intelligencematters.se.

Negative Space — The Art Professor's Lens deconstructs the void.
THE ART PROFESSOR’S LENS · FOUR-FACET CURATORIAL FOCUS INSTRUMENT · NEGATIVE SPACE

A real-time analytical apparatus inside Negative Space. Focusing on any artwork summons curatorial and technical disclosure across four distinct grips.

Genesis (curatorial lore), Synthesis (diffusion parameters & pigment print chemistry), Critique (formal semiotics & void ratio), and Receipts (accession history & patina).

Art does not exist in isolation from its technical disclosure.

Inside Negative Space, visitors no longer simply stare at images. Looking directly at any accessioned work unlocks The Small Glass HUD visor, sliding into view with the canonical aperture glyph. Pressing V expands the reading into The Big Glass seminar deck, inviting hotkey navigation through four rigorous analytical layers.

“Most digital spaces count you. We wanted to build one that remembers you. The building stays white and quiet; the work carries what you do to it, and so it carries everyone who has passed through.”

WIRE_2026-09-12 · THE GALLERY IS BEING MEASURED · 12 SEPTEMBER 2026 · LIVE REHANG

The security system caught the rehang

Negative Space is being fixed in public. An intern walks the white with a measure. Old works leave the wall for the professor. The camera does not blink.

Security still: intern in white shirt and pinstripe trousers holds both dirty gloves toward the camera.
SECURITY FEED · INTERN ON TAPE · WHITE CORNER

Tape. Ladder. Accession numbers. A body measuring the void as if the void had height.

Old accessions, not trash. Handed to The Art Professor’s Lens for reinterpretation — Genesis, Synthesis, Critique, Receipts waiting like four hungry rooms.

The institution did not close for maintenance. Visitors can walk through a sentence mid-rewrite.

This week the press plate is the security feed. An intern holds a work against white, marks a new height, lifts the previous one into a crate labeled for reinterpretation. Not vandalism. Paperwork with a pulse. The camera archives the exact second an object stops being sacred and becomes material again.

The object leaves the wall so the wall can learn a new sentence.